Northampton, MA May 22, 2014 – Myers, a respected developer in broadcast management software, has announced that they will be exhibiting at the upcoming Public Media Development and Marketing Conference (PMDMC). PMDMC is public media’s largest conference happening July 10-12, 2014 at the Hyatt Regency in Denver, Colorado. Myers will be exhibiting in booth #317. PMDMC is devoted to issues surrounding revenue generation, marketing, and management. It is attended by more than 1,000 public media professionals.
Myers will be demonstrating their most recent ProTrack Broadcast Management Software product release, 6.07. The release, which is now available to all Myers’ clients, includes advancements in sales functionality designed to help sales teams better manage and drive revenue. The product release also includes monetization of non-linear content, enhanced reporting capabilities, and improvements to the user interface.
“Attending PMDMC provides us an opportunity to connect and collaborate with our clients in an environment where sales is leading the conversation,” said Crist Myers, CEO and President. “Not only are we able to show clients the new sales functionality in ProTrack, but we are also able to learn from them what their challenges are so that we can better address those in our continued product development efforts moving forward.”
In addition to unveiling the new product functionality, a Myers ProTrack Product Specialist will be at PMDMC to share best practice tutorials for the product and its functionality. ProTrack is designed for media facilities that produce, acquire, schedule, and manage content. It specifically helps increase profitability by boosting productivity with a seamless flow of assets – from acquisition to reconciliation.
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The Public Media Development and Marketing Conference is public media’s largest conference devoted to issues surrounding revenue generation, marketing, and management. It is Greater Public’s signature event. Attended by more than 1,000 public media professionals, the PMDMC promotes best practices and innovation in Membership Support, Corporate Support, Philanthropic Support, and Marketing. The PMDMC also focuses on issues that bring multiple departments together. The 2014 PMDMC is produced by Greater Public in association with PBS.For an about for Greater Public: http://greaterpublic.org/about
Founded in 1982, Myers has been a pioneer in developing broadcast management software that keeps pace with the rapidly evolving media landscape. Our extensive domain knowledge and systems integration expertise has led us to create a suite of software products and services that drive distribution workflows across multiple departments and systems. We take pride in being able to offer media facilities, large or small, a proven and scalable broadcast management solution that improves operational efficiency and profitability.
Deanna Kennedy | Celia Vine, LLC