ProTrack
ProTrack is a broadcast management solution that centralizes content metadata and facilitates multiple distribution workflows from a single point of control. Through a combination of adaptable integrations and exclusive Add-Ons, ProTrack’s capabilities can be extended, making it an incredibly robust and scalable solution.
Benefits & Uses
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PROVEN
Trusted by multimedia facilities for close to 30 years, ProTrack is currently deployed at over 225 independent media facilities -- across nearly every vertical within the marketplace.
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INTEGRATABLE
ProTrack's strength lies in its ability to communicate with business and technical systems up and down the distribution chain -- from content acquisition to playout, archive, and everything in between.
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TV, RADIO & ONLINE
Supports a wide variety of distribution types, workflows, formats, and distribution methodologies.
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CONFIGURABLE
Exclusive Add-on modules are available to extend ProTrack's capabilities for those who have more expansive needs.
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LINEAR & NONLINEAR
ProTrack can facilitate, manage, monetize, and report on a multitude of content distribution activities whether they be linear or nonlinear.
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SCALABLE
Accommodates and manages virtually an unlimited number of linear channels and nonlinear distribution points.
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EFFICIENT
Provides a multitude of proven scheduling features designed to simplify and automate repetitive, non-creative tasks, allowing scheduling teams to stay focused on the creative ones.
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INTELLIGENT
ProTrack makes it easy to search for and schedule content based on a wide variety of criteria such as keywords, genre, ratings, rights and availability.
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TRANSPARENT
Once schedules are in place, ProTrack will proactively disseminate to internal and external stakeholders.
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MULTI-PLATFORM
Highly scalable scheduling environment to accommodate any number of linear and nonlinear channels and distribution points.
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INVENTORY MANAGEMENT
Provides real-time inventory management so sales teams can quickly identify avails and maximize revenue generating opportunities before they expire.
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CROSS-PLATFORM BUYS
Define and sell across all platforms -- TV, Radio, linear, nonlinear, online, events, print, and more.
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CONTRACTUAL LOOP
Generate sales orders, track placements, invoices, affidavits and receivable information.
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EXTENSIVE REPORTING
Sales teams can easily track performance, project revenue and access historical data for comparative analysis and planning purposes.
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INTELLIGENT
Auto-insertion rules make it easy to automate the placement of spots, promotions and secondary events such as logos and snipes.
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FLEXIBLE
Supports broad placement criteria definable by channel, day, date, time and more
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ADVANCED
Easily identify and navigate directly to problem areas and quickly fill gaps in broadcast logs with eligible spots or make-goods from a list.
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VISUALIZATION
User-selected color coding and station-defined channel colors add definition and clarity when preparing broadcast logs.
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INTEGRATION
Share valuable program and technical metadata, encompassing daily exports to dynamic exchange of schedule events, workflow states, and verified durations.
ProTrack Add-Ons
ProTrack does more than just "Traffic & Billing." Media facilities can extend the capabilities of their ProTrack solution to maximize operational efficiency through our collection of unique Add-Ons.
Integration Made Simple

Myers has developed partnerships with nearly all of the vendors that have a stake in content acquisition, media management and distribution, making ProTrack easy to adopt. No other broadcast management solution integrates as easily with your existing systems.

Customer Focus
Customer Focus: Jackson State University (JSU-TV)
After researching and evaluating multiple solutions, JSU-TV selected ProTrack for its ability to provide a robust, integrated and efficient workflow — from program acquisition and ad insertion through to playout and invoicing.

Experience the Power of ProTrack
Put our 35 years of experience to work for you.