Benefits & Uses



  • PROVEN

    Trusted by multimedia facilities for close to 30 years, ProTrack is currently deployed at over 225 independent media facilities -- across nearly every vertical within the marketplace.

  • INTEGRATABLE

    ProTrack's strength lies in its ability to communicate with business and technical systems up and down the distribution chain -- from content acquisition to playout, archive, and everything in between.

  • TV, RADIO & ONLINE

    Supports a wide variety of distribution types, workflows, formats, and distribution methodologies.

  • CONFIGURABLE

    Exclusive Add-on modules are available to extend ProTrack's capabilities for those who have more expansive needs.

  • LINEAR & NONLINEAR

    ProTrack can facilitate, manage, monetize, and report on a multitude of content distribution activities whether they be linear or nonlinear.

  • SCALABLE

    Accommodates and manages virtually an unlimited number of linear channels and nonlinear distribution points.

  • CENTRALIZED

    Centralized content metadata improves visibility across departments and systems, as information is no longer siloed.

  • STRUCTURED

    Provides a highly structured database for today's multi-platform broadcast operations.

  • COMPREHENSIVE

    From descriptions to rights, screen formats to genre, sales contracts to media management; ProTrack keeps the information about your assets and its distribution together.

  • REUSABLE

    Allows you to capture information once, at the source, and use that information in all of the interconnected ways that are critical to streamlining your workflow.

  • EFFICIENT

    Provides a multitude of proven scheduling features designed to simplify and automate repetitive, non-creative tasks, allowing scheduling teams to stay focused on the creative ones.

  • INTELLIGENT

    ProTrack makes it easy to search for and schedule content based on a wide variety of criteria such as keywords, genre, ratings, rights and availability.

  • TRANSPARENT

    Once schedules are in place, ProTrack will proactively disseminate to internal and external stakeholders.

  • MULTI-PLATFORM

    Highly scalable scheduling environment to accommodate any number of linear and nonlinear channels and distribution points.

  • INVENTORY MANAGEMENT

    Provides real-time inventory management so sales teams can quickly identify avails and maximize revenue generating opportunities before they expire.

  • CROSS-PLATFORM BUYS

    Define and sell across all platforms -- TV, Radio, linear, nonlinear, online, events, print, and more.

  • CONTRACTUAL LOOP

    Generate sales orders, track placements, invoices, affidavits and receivable information.

  • EXTENSIVE REPORTING

    Sales teams can easily track performance, project revenue and access historical data for comparative analysis and planning purposes.

  • INTELLIGENT

    Auto-insertion rules make it easy to automate the placement of spots, promotions and secondary events such as logos and snipes.

  • FLEXIBLE

    Supports broad placement criteria definable by channel, day, date, time and more

  • ADVANCED

    Easily identify and navigate directly to problem areas and quickly fill gaps in broadcast logs with eligible spots or make-goods from a list.

  • VISUALIZATION

    User-selected color coding and station-defined channel colors add definition and clarity when preparing broadcast logs.

  • INTEGRATION

    Share valuable program and technical metadata, encompassing daily exports to dynamic exchange of schedule events, workflow states, and verified durations.

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ProTrack Add-Ons

ProTrack does more than just "Traffic & Billing." Media facilities can extend the capabilities of their ProTrack solution to maximize operational efficiency through our collection of unique Add-Ons.

Media Asset Management
Media Asset Management

Establishes a tight integration point between ProTrack, archive and playout systems to ensure that acquisition and scheduling decisions drive media file movement.
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Automation

A collection of BXF-based interfaces that enable ProTrack and Automation to seamlessly communicate with one another, thereby extending Master Control directly to the desks of Traffic.
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Accounts Receivable

From credit management to sales analysis, this powerful Add-On provides your organization with extensive information and reporting features so that you can make quicker and smarter business decisions.
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ProWeb

Ensures up-to-date schedules and accurate program descriptions are available on your website 24/7 for your visitors' device of choice – smartphone, tablet, laptop, or desktop.
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Hub & Spoke

Built specifically for independent media facilities that want to centralize their content acquisition, playout and storage responsibilities to optimize operational efficiency without sacrificing any of their autonomy.
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OnDemand

Build, distribute, and track non-linear media packages to reach your audience where they are and generate additional revenue.
ProTrack Radio
ProRadio

Built from the ground-up for radio-based broadcast operations. ProRadio is the only Add-On that can be deployed as a stand-alone application or be added to an existing ProTrack installation for joint licensees that wish to present one contract and invoice to advertisers.

Learn About ProTrack Add-Ons

Integration Made Simple

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Myers has developed partnerships with nearly all of the vendors that have a stake in content acquisition, media management and distribution, making ProTrack easy to adopt. No other broadcast management solution integrates as easily with your existing systems.


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We're Hiring!

Our team is ever-growing, and we are always in search of a few good candidates to help us deliver not only a comprehensive suite of SaaS applications, but also provide exemplary service to our clients through newly expanded offerings. You can check back here for updated job postings, but why wait? Send your resume and cover letter to employment@myersinfosys.com now for consideration.

Customer Focus

Customer Focus: Jackson State University (JSU-TV)

After researching and evaluating multiple solutions, JSU-TV selected ProTrack for its ability to provide a robust, integrated and efficient workflow — from program acquisition and ad insertion through to playout and invoicing.

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