Northampton, MA, September 15, 2014 – Myers, a leading provider of broadcast management software, today announced that BACK9NETWORK has selected ProTrack solution to manage its broadcast distribution workflows. BACK9NETWORK, a new golf lifestyle television network and media organization based in Hartford, CT, will implement ProTrack to manage its content metadata, structure their linear and nonlinear schedules and monetize all distribution activities. BACK9NETWORK will launch on DIRECTV September 29, 2014, and already has an established digital footprint.
“As a new television network we were looking for a broadcast management system that would not only enable us to hit the ground running today, but that will play a part in our business growth tomorrow,” said Harry Goldberg, Vice President Operations and Engineering, BACK9NETWORK. “In Myers, we found an experienced partner with a credible reputation who is focused on scalability and whose product will manage our entire back-office workflow as well as afford key integrations into disparate systems.”
Myers’ ProTrack manages both linear and non-linear content from acquisition, sales, scheduling, management, and distribution. In using the ProTrack system and leveraging its functionality BACK9NETWORK will be able to keep operating costs low; while increasing productivity – an essential means to maximizing profitability. Additionally, ProTrack will provide seamless integrations for the network into multiple systems, including: automation, archive, and accounting.
“We are absolutely thrilled to be partnering with BACK9NETWORK as they gear up for their national television launch on DIRECTV,” said Crist Myers, CEO and President, Myers. “ProTrack’s linear and nonlinear distribution workflows are perfectly suited for their multiplatform distribution initiatives. Furthermore, it’s exciting that in our highly competitive marketplace, a newly formed commercial network selected ProTrack to manage its progressive broadcast operations. This partnership certainly validates our development focus and we look forward helping BACK9NETWORKreach their objectives in a cost effective manner.”
The implementation of the Myers’ ProTrack system will be completed this month. The quick turn-around (three months from agreement to launch) is a testament to the Myers’ teams proven capabilities, experience, and training expertise.
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BACK9NETWORK is a golf lifestyle cable television network and media company based in Hartford, Connecticut. BACK9NETWORK was developed as a complementary alternative to traditional media’s focus on professional golf tournament coverage. Focused on compelling storytelling, interesting personalities, features and fashions, interviews and instruction, travel, gear and much more, fans of all kinds will want to hang with the BACK9NETWORK. BACK9NETWORK.com, the online clubhouse for BACK9NETWORK, delivers a fresh perspective on the golf lifestyle and its worldwide influence. BACK9NETWORK’S leadership includes respected and outspoken executives from the golf and media industries. For further information, visit www.BACK9NETWORK.com, @BACK9NETWORK on Twitter or BACK9NETWORKTV’s YouTube Channel.
Founded in 1982, Myers has been a pioneer in developing broadcast management software for the rapidly evolving media landscape. Myers has extensive domain knowledge and systems integration expertise has enabled them to create a suite of software products and services that drive distribution workflows across multiple departments and systems. Myers takes pride in being able to offer media facilities, large or small, a proven and scalable broadcast management solution that improves operational efficiency and profitability.